WayCool Raises Rs 210 Crore To Strengthen Its Agritech Supply Chain Platform

March 14, 2026

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Funding Announcement

Chennai based B2B food and agritech platform WayCool has raised Rs 210 crore in a rights issue led by existing investor Lightrock India. The investment marks the company’s first major equity funding round in nearly four years.

According to regulatory filings, the company allotted equity shares to LR India Fund I S.a.r.l., SICAV RAIF at an issue price of Rs 5,347 per share.

WayCool has previously raised around 183 million dollars from investors including Lightrock, International Finance Corporation, FMO and 57 Stars.

Why This Funding Matters

India’s agricultural supply chain remains highly fragmented, with multiple intermediaries between farmers and retailers.

Agritech startups have been attempting to streamline this ecosystem by building platforms that directly connect farmers with buyers while improving logistics, sourcing, and price discovery.

WayCool positions itself as a full stack agritech platform that integrates sourcing, distribution, and food processing.

What WayCool Does

Founded in 2015 by Karthik Jayaraman and Sanjay Dasari, WayCool connects farmers directly with retailers, food brands, and institutional buyers.

The company operates a digital farmer engagement platform called Outgrow which currently works with more than 85,000 farmers.

Alongside its supply chain operations, WayCool has also built several consumer food brands including Madhuram, KitchenJi, L’exotique and Freshey’s.

Operational Challenges In Recent Years

The company has faced a period of operational restructuring over the past two years.

In July 2024, WayCool laid off more than 200 employees as part of a move to improve profitability and streamline operations.

Later in December 2024, co founder Sanjay Dasari stepped down from the company. Around the same time, senior leaders including the chief people officer and head of distribution also exited the organization.

Looking Ahead

The fresh capital could help WayCool strengthen its agritech infrastructure and supply chain capabilities.

As agritech companies continue to experiment with full stack models that combine sourcing, distribution, and branded food products, the focus across the sector is increasingly shifting toward sustainable and profitable growth.