Meesho: The Story Of Meri Shop

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Meesho has been a household name for years now, a platform which is recommended by a friend to another friend, just because the options are way cheaper.

How did Meesho’s journey start?

Vidit and Sanjay, the co-founders of Meesho, began their journey in a modest 2BHK apartment in Koramangala, Bangalore, using their dining table as their office.

In the early days, they were Meesho’s first delivery boys, dividing orders between themselves and personally delivering them to customers’ homes.

Today, they have thousands of delivery personnel working under them.

Back in 2015, many questioned their idea: Why build an app to deliver clothes when giants like Amazon and Flipkart already existed?

Their answer was simple: while existing platforms focused on India’s mid-to-rich segment, Meesho wanted to serve the “Real India” — people looking for value-for-money items.

And they did just that. For instance, a Reddit user shared they bought The Midnight Library for ₹125 on Meesho, while it cost ₹387 on Amazon — nearly 68% cheaper. 

Another user mentioned buying a Meesho Charming Pendant Necklace for ₹163, whereas similar pendants on Amazon cost ₹400–₹500, often with fewer design options.

For founders, Meesho serves as a pathway to achieve what you want to, even in a space which is heavily dominated by other marketplaces. 

Meesho has become India’s largest resale platform. 

“We started Meesho with a simple idea – to help small businesses and individuals sell online using social channels like WhatsApp and Facebook”

Vidit Aatrey, Co-founder & CEO of Meesho Tweet

“We started Meesho with a simple idea – to help small businesses and individuals sell online using social channels like WhatsApp and Facebook,” says Vidit Aatrey, Co-founder & CEO of Meesho. 

Meesho wanted to create a business space for everyone, especially women who were housewives, who had no income neither large inventory. 

All they had was aspiration and hard work, and Meesho tapped just right into it.

As of 2025, Meesho has empowered over 15 million women across India to start and run their own businesses — without any upfront investment.

Meesho clearly achieved its goal — but not without cost. The company reported major losses in the early years. In FY 2022, it earned ₹3,232 crore but posted a loss of ₹3,248 crore. In FY 2023, revenue rose to ₹5,735 crore, with a reduced loss of ₹1,675 crore.

By FY 2024, things improved significantly: Meesho made ₹7,615 crore and cut its loss to just ₹53 crore. It even became cash-flow positive and reported a profit in one quarter.

As of FY 2025, Meesho is on the verge of full profitability, thanks to smarter spending and its focus on affordable, everyday products.

Meesho IPO

So, what’s the answer to that 2015 question? Yes, the journey came at a high cost — but that’s true for most startups. What really matters is resilience, which Vidit and Sanjay have shown time and again.

And because of that resilience, Meesho is now preparing to launch its IPO, having officially become a public entity.

[This content is for informational purposes only and does not constitute legal, financial, or investment advice. We do not assume any liability for actions taken based on this information]